Paranomal Activty DVD Cover

This is a DVD cover from the horror/thriller movie Paranormal Activity. This DVD cover uses the same picture/background as they have on the poster. I think that this is good and also very common with the other horror/thriller movies. This shows that this is a conventional thing to do. I like this idea because the target audience will be able to recognise the DVD very easily from the poster that they have already seen before. This would also speed up production and the time but also decrease the cost. This is because they would just make the picture smaller to fit on the DVD colour and they wouldn't have to pay for a designer to come and make a new DVD cover. This is what i am going to do when i come to make my DVD cover. This will be quick and wont take much time to do but also it will be very effective. This might even gain more profit because with it being the same picture people are more likely to buy it/ rent it because they know what it is. Whereas if it was a different picture then the target audience wouldn't know what the DVD is.